Digital artwork can be visualized at
http://www.visual-interpretation-linkedin-economic-graph.com
Visual Interpretation of LinkedIn Economic Graph looks at the intersection among abstract digital art and LinkedIn’s technological platform for professional networking.
The relationship between these dimensions is represented aesthetically as well as ideologically. It is an attempt to integrate digital art with the globalization and rise of the web as democratization agent to evoke viewer emotions using the browser’s window as canvas.
As an artistic and cultural artifact, this work focuses on my interpretation of digital mapping the global economy as the central concept underlying LinkedIn Economic Graph.
LinkedIn’s technological platform in which all communications flow within and among sub-groups of networks is symbolized as black-colored matrix that composes the background of the painting. Networks are represented as circles, ovals and rectangles whereas lines represent the flow of capital within and among networks. Economic opportunities created by the flow of capital are represented by solid colors contained within circles, ovals and rectangular figures.
How this artwork came to be:
Martin Calvino created an original digital edition of this artwork in response to a request from Glenn Manko (LinkedIn's Talent Solution Division) as an intellectual and artistic pursuit after visiting the NYC offices of LinkedIn on February 8, 2016.